Campaigning does work!

Do you remember last year me ranting and raving about Starbucks screwing over Ethiopia? Well, Starbucks have finally come to the party, here's the official blurb: "Starbucks and Ethiopia have finally signed a licensing agreement securing Ethiopia's ownership over its speciality coffee names Sidamo, Harar and Yirgacheffe. This comes after about 8 months of campaigning, more than 96,000 people across the globe calling on Starbucks - through emails, faxes, phone calls, postcards, and in-store visits - to honour their committment to Ethiopian farmers." Awesome eh? Justice bought about through the humble actions of passionate individuals and the brave voice of organisations like the Salvation Army.
So do we start drinking Starbucks?!

1 comment:

Lard said...

Costa's better.